Black Hair Dye Shampoo
$34.99 · 300 ml
Deep, natural-looking black for full gray coverage. The choice when you want your original dark color back rather than a softened version of it.
Gray coverage, reinvented
OVOO Hair Dye Shampoo works like the shampoo you already use — lather, wait, rinse. No mixing bowls, no developer, no ammonia. Just rich, natural-looking color in 10–15 minutes, in Black or Dark Brown.
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Ammonia-free formula
Traditional box dye asks for an afternoon, a mixing bowl and a lot of hope. This asks for one shower.
Lather it in, let it sit, rinse it out. Stubborn or coarse gray can go up to 20 minutes — that's the only adjustment you'll ever make.
One bottle, no developer, no second tube to combine. Pump it into gloved hands and work it through like any other shampoo.
Formulated without ammonia, sulfates or parabens — none of the harsh chemical smell that comes with a traditional coloring kit.
Colors, cleanses and conditions in a single application, so hair is left feeling soft and manageable rather than stripped.
Designed for thick, fine, straight and curly hair — the full 1A to 4C range — and made for women and men alike.
300 ml gives you multiple applications from one bottle. Cover a full head, or just catch the roots as they come through.
The same 3-in-1 formula, in two natural tones. Both 300 ml.
$34.99 · 300 ml
Deep, natural-looking black for full gray coverage. The choice when you want your original dark color back rather than a softened version of it.
$34.99 · 300 ml
A rich, warm dark brown that covers gray while keeping a softer, more natural contrast against your skin tone than a full black.
Always wear the gloves provided, and apply to dry hair for the best gray coverage.
Pump a generous amount of shampoo into your gloved hands.
Rub your hands together to work it into a rich, creamy lather.
Work it from roots to tips, starting at the grayest areas. Leave for 10–15 minutes.
Rinse with lukewarm water until the water runs clear. That's it.
Like any hair colorant, OVOO must be patch tested before the first application. Apply a small amount behind the ear or on the inner elbow and leave it for 48 hours. If any redness, itching or swelling appears, do not use the product. Always wear the gloves provided, and keep the product away from the eyes.
Five botanical extracts alongside the color system, in a formula made without ammonia, sulfates or parabens.
A root extract (Polygonum multiflorum) long used in traditional Chinese hair preparations.
A seed extract that has been used in traditional hair and skin formulations for centuries.
A root extract that contributes antioxidants to the formula.
Reishi mushroom extract, a staple of traditional tonic preparations.
A naturally foaming plant compound — part of what gives the shampoo its lather.
These botanicals are conditioning ingredients. The color comes from the dye system in the formula — we make no claim that the extracts change your hair's own pigment or affect hair growth.
For business buyers
OVOO is available to salons, beauty retailers, distributors and online resellers. Tell us the quantity you have in mind and where you're based, and we'll come back with pricing and terms.
Or email sales@ovoobeauty.com
Direct orders — we accept
Leave it on for 10–15 minutes. If your gray is stubborn or coarse, give it up to 20 minutes on your next application before rinsing.
Dry hair, for the best gray coverage. If your hair is very oily or has heavy styling residue, wash and dry it thoroughly first.
Black gives a deep, natural-looking black — closest to originally dark hair. Dark Brown gives a warmer, softer result that reads as slightly less stark. If you're between the two, Dark Brown is the more forgiving choice.
Both. It's designed for all hair textures from 1A to 4C, and works the same way regardless of hair length.
No. The formula is made without ammonia, sulfates or parabens, and it is vegan.
Yes — always, before the first use. Apply a small amount behind the ear or on the inner elbow and wait 48 hours. If any redness, itching or swelling appears, do not use the product.
The bottle holds 300 ml, which covers multiple applications. Exactly how many depends on your hair length and thickness, and on whether you're covering a full head or touching up roots.
OVOO is sold on Amazon — see the two shades above. For wholesale, bulk or reseller orders, use the wholesale inquiry form.
Pick your shade on Amazon, or talk to us about stocking OVOO.